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布拉德·皮特主演的这部爽片,让苹果和F1都松了一口气
Di Yi Cai Jing·2025-07-07 05:25

Core Insights - The film "F1: Speeding" is projected to surpass 420 million yuan in box office revenue in mainland China, following its successful opening [3][12] - The film has grossed over 1.6 billion yuan as of July 7, with a daily box office share of 23.2%, ranking first despite a limited screen share of 7.4% [3][12] - Globally, the film has earned over 355 million USD, making it the best-performing film from Apple Original Films to date [3][12] Film Overview - "F1" tells the story of a once-promising race car driver who, after a career-threatening accident, returns to the track years later to redeem himself [5][6] - The film features a strong cast, including Brad Pitt as the lead character, and is directed by Joseph Kosinski, known for his work on visually stunning films [9][12] - The narrative includes themes of redemption and teamwork, emphasizing that F1 is a sport that requires collaboration rather than focusing solely on individual talent [11][12] Production and Marketing - The film's production cost exceeded 200 million USD, despite sponsorship from racing teams [6][12] - Apple has employed a robust marketing strategy, including promotional appearances by executives and ticket discounts through Apple Pay, to boost the film's visibility [13][12] - "F1" is expected to be available on Apple TV+ after its theatrical run, potentially increasing subscription numbers for the streaming service [14][12] Future Prospects - The film's success could enhance Apple's reputation in Hollywood, as the company seeks to establish itself as a significant player in film production [12][14] - There are plans for a sequel, with Brad Pitt expressing interest in continuing the story, indicating the potential for further franchise development [14][12]