The E.W. Scripps Company Rises 51% YTD: Should You Buy the Stock Now?

Key Takeaways SSP shares have surged 51% YTD, outpacing industry and sector peers, including NXST, SBGI and PARA. SSP renewed WNBA rights and added Tampa Bay Lightning games, boosting ad demand and viewer engagement. Focused sports strategy and strong CTV execution are helping SSP's competitive position against key rivals.The E.W. Scripps Company (SSP) shares have rallied 51.1% in the year-to-date (YTD) period, outperforming the Zacks Broadcast Radio and Television industry’s growth of 34.1% and the Zacks ...