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谁买走了总价7000万元以上的豪宅?
Mei Ri Jing Ji Xin Wen·2025-07-08 14:05

Core Insights - The high-end residential market in China, particularly in Shanghai, is experiencing significant growth, with a notable increase in transactions for properties priced over 30 million yuan [3][4][6] - The average daily sales of new homes priced over 30 million yuan in Shanghai reached 6 units, contributing to a total of 1,096 units sold in the first half of the year, which accounts for 59.4% of the total sales in 30 monitored cities [3][4] - The trend indicates that as property prices increase, the demand for high-end homes also rises, with properties priced between 5 million to 1 billion yuan seeing substantial year-on-year growth in sales [6][8] Market Performance - In the first half of the year, 32 properties priced over 100 million yuan were sold nationwide, with 19 being new homes and 13 second-hand homes [3] - The sales of new homes priced over 30 million yuan in Shanghai accounted for a significant portion of the market, with 1,096 units sold, while Beijing and Shenzhen followed with 214 and 199 units, respectively [4][6] - The overall transaction volume for properties priced over 5 million yuan has increased, with new homes and second-hand homes seeing year-on-year growth of 54.31% and 48.15%, respectively [6][8] Buyer Behavior - The decision-making process for buyers has shortened, with many making purchases within 3 to 5 days, reflecting a competitive market environment [6][7] - The clientele for properties priced over 7 million yuan tends to be affluent individuals, often referred to as "first-generation" entrepreneurs [8] - The increasing acceptance of high total price properties among buyers is driving up prices, with some new projects seeing prices exceed 30,000 yuan per square meter [7][8] Future Outlook - The high-end residential market is expected to maintain its momentum in the second half of the year, although performance may vary significantly between different projects based on location and product quality [9] - Core location properties with strong product offerings are likely to continue attracting buyers, while those with weaker attributes may experience slower sales [9]