离境退税体验升级“中国购”升温 老字号、硬科技产品走俏

Core Insights - The continuous upgrade of China's departure tax refund policy has significantly boosted foreign tourists' enthusiasm for shopping in China, with Shanghai's departure tax refund sales increasing by approximately 85% year-on-year in the first half of the year [1] - The introduction of innovative service models and the expansion of the departure tax refund policy are expected to drive the rapid development of "China Shopping" and enhance the global competitiveness of high-quality Chinese products [1][3] Departure Tax Refund Service Optimization - The departure tax refund service has been enhanced through the introduction of self-service machines and "city-wide refund" services, greatly improving convenience and efficiency for foreign tourists [2] - As of now, both Beijing and Shanghai have over 1,400 tax refund stores, with Shenzhen also experiencing rapid growth, surpassing 1,000 stores [2] Expansion of Policy Implementation - The departure tax refund policy is being extended to more regions, with Hubei Province implementing it on July 1, 2023, and 57 tax refund stores included in the initial rollout [3] - The policy is expected to continue to stimulate market vitality and enhance inbound consumption [3] Product Competitiveness Enhancement - The implementation of the departure tax refund policy not only benefits foreign tourists but also promotes Chinese products and culture globally, with local brands making up 40% of the tax refund stores in Beijing [3] - Traditional Chinese brands and high-tech products, such as DJI drones and Xiaomi smartphones, are increasingly popular among foreign consumers, reflecting the growing competitiveness of Chinese brands in the global market [4]