创新实践，让金融教育“破圈”走心

Core Viewpoint - The importance of enhancing consumer financial literacy and risk prevention capabilities is emphasized, with 泰州农商银行 actively promoting financial knowledge through a campaign themed "Protecting Customer Rights, Enjoying a Safe Life" to strengthen financial security [1] Group 1: Financial Knowledge Promotion - 泰州农商银行 is establishing a long-term mechanism for financial knowledge education and outreach, aiming to make financial knowledge accessible to the public [1] - The bank's branches are utilizing their physical locations as frontline platforms for disseminating financial knowledge, featuring informative displays and integrating financial education into daily services [2] Group 2: Community Engagement - The bank is proactively engaging with local communities and merchants, conducting face-to-face financial knowledge sessions tailored to specific demographics, such as elderly individuals and young business owners [3] - Staff provide personalized guidance to the elderly on financial knowledge and fraud prevention, while also analyzing recent cases of illegal fundraising to promote rational investment among young merchants [3] Group 3: Innovative Outreach Methods - 泰州农商银行 employs diverse and creative methods to make financial knowledge more engaging, including calligraphy displays, short videos, and interactive micro-salons to enhance customer interaction [4] - The bank's commitment to a customer-centric approach is evident in its continuous exploration of new models for financial education, aiming to protect consumer rights and contribute to a healthy financial environment [4]