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夏家楼村的土特产成了“网红款”
Liao Ning Ri Bao·2025-07-09 00:57

Core Insights - The article highlights the successful efforts of a young graduate, Han Cong, in promoting local agricultural products through e-commerce live streaming, significantly improving sales for the village's black pork and fresh melons [1][2]. Group 1: E-commerce and Agricultural Development - Han Cong, a recent graduate, initiated live streaming to market the village's black pork, which had quality but lacked sales channels [1]. - After 40 live streaming sessions over five months, the initiative attracted over 30,000 viewers and sold thousands of kilograms of black pork nationwide [1]. - The village's black pork now has a "certificate of identity," and the melons have gained popularity as a "internet celebrity" product [2]. Group 2: Community Engagement and Support - Han Cong actively engaged with villagers to understand their needs, helping them with various issues, including selling vegetables at the market [2]. - She has built a supportive community, with villagers expressing gratitude for her assistance, likening her to a family member [2]. - The initiative has fostered local e-commerce capabilities, with Han Cong teaching others to promote sustainable agricultural practices [2]. Group 3: Future Aspirations - As her two-year tenure in the village comes to an end, Han Cong hopes to inspire more youth to participate in rural revitalization efforts [3].