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有房产中介试行“房客分离” 是“一手托两家”还是“单边代理”?
Yang Guang Wang·2025-07-09 06:36

Core Viewpoint - Shanghai Lianjia has implemented a "tenant separation" service model, which requires agents to serve either buyers or sellers exclusively, aiming to enhance service efficiency and meet the core needs of clients and property owners [1][4]. Group 1: Service Model Changes - The "tenant separation" model breaks the traditional practice of agents serving both buyers and sellers, allowing for more specialized and efficient service [1][3]. - Agents are now divided into two categories: those who manage property listings (source side) and those who assist buyers (client side), which is expected to improve the matching process between buyers and sellers [3][4]. - The new model has been in place for over a week and is not anticipated to have a significant immediate impact on the market, as it primarily involves internal operational adjustments [4]. Group 2: Market Context and Implications - The implementation of this model is a response to the increasing complexity of the Shanghai real estate market, where the transaction cycle has lengthened and inventory has increased [3][5]. - Experts suggest that this model is not a true "single agency" approach, as it still involves agents from the same company, but it reflects a necessary adjustment in the market dynamics where the focus shifts from merely having listings to effectively finding clients [5][6]. - The shift towards a more specialized service model is seen as a way to enhance market efficiency and address issues such as internal competition and the difficulty of matching buyers with suitable properties [6].