广州银行惠州分行：以“金融+健康”打造有温度的财富银行

Core Viewpoint - Guangzhou Bank Huizhou Branch is integrating financial services with health initiatives, exemplified by the "Three伏养生" event, to enhance customer experience and provide personalized services [1][9]. Group 1: Event Overview - The event featured a health lecture by Chen Wenbin, the director of the Traditional Chinese Medicine Department at Huizhou First People's Hospital, focusing on summer health tips [3][5]. - Over 50 customers participated in the event, which included a lecture and a hands-on experience with "Three伏贴" (a traditional Chinese medicine treatment) [3][7]. Group 2: Customer Engagement - The lecture emphasized practical health advice tailored to the local climate, with customers actively engaging in discussions and asking questions [5]. - Customers expressed appreciation for the event, highlighting the bank's commitment to both wealth management and health care [7]. Group 3: Financial Services - Guangzhou Bank Huizhou Branch offers a comprehensive range of financial products under the "Red Cotton Wealth Management" brand, including over a hundred self-managed investment products [9][10]. - The bank is focused on providing personalized asset allocation solutions and has established a professional wealth management team to cater to diverse customer needs [10]. Group 4: Future Initiatives - The bank plans to expand its "Financial+" value-added services, leveraging its professional talent and volunteer teams to enhance service quality across various sectors, including health and culture [10].