“皮具之都”产业升级！花都狮岭时尚品牌总部奠基

Core Insights - The foundation-laying ceremony for the Fashion Brand Headquarters in Shiling, Huadu District, Guangzhou, marks a significant step towards the modernization and intensive transformation of the leather goods industry in the region, injecting new momentum into the Guangdong-Hong Kong-Macao Greater Bay Area's industrial upgrade [1] Group 1: Project Overview - The project, led by the Shiling Leather Goods Chamber of Commerce and key industry enterprises, aims to create a fashion brand headquarters park that integrates the entire supply chain of leather goods and bags [1] - The project covers an area of 33,300 square meters with a total construction area of 156,700 square meters and a total investment of 700 million yuan [1] - The project has received property rights certification and has officially commenced construction, with an occupancy rate of over 90% for the first phase, indicating strong market expectations for industrial upgrades [1] Group 2: Upgrades and Innovations - The project aims to achieve three major upgrades: - Technological upgrade by introducing digital design platforms and smart production management systems, transitioning the leather goods industry from traditional manufacturing to "smart production + personalized customization" [1] - Supply chain upgrade by constructing an integrated chain from raw material supply to research and design, finished product sales, and logistics distribution, enhancing regional industrial collaboration efficiency [1] - Brand upgrade by leveraging the geographical advantages of the Greater Bay Area to establish an international exhibition and trade platform, facilitating local brands' access to global markets [1] Group 3: Economic Impact - Upon completion, the project is expected to directly create 2,000 jobs and generate approximately 1 billion yuan in annual economic benefits [2] - The project promotes the Shiling leather goods industry to extend towards the high end of the value chain through a "leading enterprises guiding + small and medium enterprises clustering" model, becoming a new engine for high-quality regional economic development [2] - On the day of the ceremony, 15 quality enterprises signed agreements to settle in the park, attracted by the excellent industrial ecosystem, top-notch office environment, and quality industrial services [2]