企业如何跳出“内卷”泥潭

Group 1: Core Insights - The central government emphasizes the need to advance the construction of a unified national market, focusing on addressing key challenges and regulating low-price disorderly competition among enterprises [1] - A comprehensive "anti-involution" initiative is being launched to combat unhealthy competition driven by price undercutting and quality degradation [1][6] - The key to breaking the cycle of "involution" lies in policy support, industry self-regulation, and proactive enterprise strategies, including technological innovation and global market expansion [1][2] Group 2: Technological Innovation - Companies must embrace technological innovation to enhance product performance and reduce production costs, thereby gaining a competitive edge [2] - The example of Building-Integrated Photovoltaics (BIPV) illustrates how innovation can help companies escape price wars by creating differentiated products [2] - The shift from passive capacity control to active transformation through technology integration is essential for industry advancement [2] Group 3: Global Market Expansion - In a saturated domestic market, companies are encouraged to explore international markets, but must ensure genuine market integration rather than merely exporting [3][4] - Successful international expansion requires establishing local entities, gaining trust, and creating effective value connections within the supply chain [3] - Collaborative efforts among leading enterprises and their supply chains are crucial for achieving global market presence [4][5] Group 4: Industry Ecosystem Improvement - The root cause of "involution" is identified as low-level repeated construction and overcapacity, necessitating supply-side structural reforms [6][8] - Policies should be implemented to limit new capacity projects and promote the elimination of outdated production capacity [6][8] - Industry consolidation through mergers and acquisitions can enhance market stability and foster innovation by reducing the number of participants [7][8] Group 5: Capacity Control Measures - Recent trends in the photovoltaic market show significant price drops, prompting companies to adopt self-regulation agreements to manage capacity [7] - The focus on capacity control includes both limiting new projects and adjusting existing capacity through mergers and restructuring [7][8] - The government can support the elimination of outdated capacity through regulatory measures and incentives for industry upgrades [8]