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买啤酒当“股”炒?济南上线“股票式”啤酒交易所
Qi Lu Wan Bao Wang·2025-07-11 14:11

Core Insights - The introduction of a "Beer Exchange" in Jinan is attracting significant attention from citizens and tourists, offering a unique drinking experience that mimics stock trading [1][5]. Group 1: Beer Exchange Features - The "Beer Exchange" features a circular design with 30 beer dispensing points, each equipped with an LCD screen displaying sales volume and prices [3]. - The Jinan "Beer Exchange" occupies over 50 square meters and will offer various beer flavors, including raw beer, fruit beer, and dark beer [3]. - The "Beer Exchange" concept was first launched in Qingdao, where it has seen daily foot traffic exceeding 10,000 and single-day beer sales surpassing 120,000 milliliters since its launch during the Dragon Boat Festival [5]. Group 2: Pricing Mechanism - The pricing mechanism of the "Beer Exchange" incorporates a stock market-like model, allowing prices to fluctuate based on consumer demand, with a maximum increase or decrease of 20% [5]. - Prices reset to a baseline at the start of each day, with updates occurring every 10 minutes to enhance interactivity and engagement for consumers [5].