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广汽集团董事长:全面进入“战时状态”!
Zhong Guo Ji Jin Bao·2025-07-11 16:15

Core Viewpoint - GAC Group has entered a "wartime state" to tackle the challenges of the automotive industry's transformation and aims to reinvent itself through three major battles [2] Group 1: User Demand Battle - User demand is identified as the core variable in the evolution of the automotive industry, with a shift towards smart, connected, and emotional vehicles [4] - GAC Group is enhancing its customer insight capabilities and restructuring its user operation system to meet core user needs and create emotional value [5] - The company aims to improve product acceleration performance, targeting a 0-100 km/h acceleration in 3 seconds for household products, and aims for an energy efficiency of 12 km per kWh [6] Group 2: Product Value Battle - GAC Group has invested heavily in R&D, mastering leading technologies in the new energy vehicle sector, including high-safety battery systems and advanced hybrid systems [8] - The company plans to launch its first L4 level autonomous driving vehicle by 2025, leveraging advanced AI and electronic architectures [8] - GAC Group emphasizes safety with a comprehensive safety system, including dual redundancy for eight key systems, ensuring user safety [8] Group 3: Service Experience Battle - GAC Group is implementing an integrated product marketing and sales (IPMS) system to enhance customer experience and satisfaction [10] - The company aims to resolve 93% of customer issues within two hours and is enhancing its service capabilities through a comprehensive service process [11] - GAC Group is focusing on online and offline integration, with a 24/7 online service and over 2000 sales service points nationwide [10][11]