行业复苏叠加结构性调整 六月餐饮业表现指数上涨

Core Insights - The report indicates that the performance index of China's catering industry in June is 49.98, showing a slight increase of 0.56, but still reflects a continuous micro-contraction trend over the past 11 months, indicating a period of overall recovery and structural adjustment [1][2] Industry Performance - The current index for the catering industry in June is 45.84, with a month-on-month increase of 1.23. The store profitability index is at 46.16, and the customer flow index is at 49.23, reflecting increases of 1.56 and 5.78 respectively. However, the store sales index is at 43.30, and the employment scale index is at 44.65, showing decreases of 2.01 and 0.44 respectively [1][2] - Despite an increase in customer visits, the average spending per customer has decreased due to intensified market competition, changing consumer habits, and ongoing promotional activities [1] Future Expectations - Survey data indicates a positive outlook for the catering industry in the coming month, with all indicators above neutral levels. However, the employment scale expectation index and investment expectation index are nearing critical values, suggesting that some catering enterprises face challenges in expansion and human resource allocation [1][2] Segment Performance - In June, the performance indices for Chinese fast food, casual dining, snacks, and beverage sectors are above neutral levels, at 51.80, 53.58, 51.05, and 50.08 respectively, with all expected indices above 53, indicating a sustained positive trend [2] - Conversely, Western dining and bakery sectors have performance indices of 43.91 and 41.56, significantly below neutral levels, affected by market environment changes, industry competition, and seasonal fluctuations [2] Store Size Dynamics - Over the past 12 months, large stores have shown greater volatility in performance indices, stabilizing above neutral levels since March, while small stores have remained slightly below neutral levels. This indicates that large stores are more sensitive to market changes and can proactively adjust strategies, while small stores can quickly adapt operational strategies to mitigate losses [3] Investment Outlook - Despite the ongoing micro-contraction in the catering industry, the investment expectation index and quarterly expectation index have remained above neutral levels for 12 consecutive months, reflecting optimism among enterprises and stores regarding the industry's development prospects, supported by policy backing and market recovery trends [4]