Core Insights - The new mandatory certification regulations for portable power banks in China are leading to significant market changes, with over 30% of small and medium brands expected to be eliminated [2] - Despite the industry turmoil, the company Flash Technology has seen a two to threefold increase in sales, attributed to its long-term investment in safety and compliance [2][3] - Flash Technology is launching an AI glasses product aimed at enhancing travel experiences, integrating features like real-time translation and navigation [4][5] Industry Changes - The new regulations are a response to frequent safety incidents and the need for improved aviation security, resulting in increased compliance costs for manufacturers [2] - The market is undergoing a significant reshuffle, with many non-compliant products being removed from circulation [2] Company Strategy - Flash Technology has positioned itself as a responsible brand by initiating a "customer exchange" program, allowing existing customers to purchase new power banks at half price [3] - The company emphasizes its commitment to safety through the use of automotive-grade battery cells, which offer superior stability and longevity compared to standard polymer cells [2] Product Development - The upcoming AI glasses, priced at 999 yuan, are designed for everyday wear and are currently in pre-sale, with strong demand evidenced by thousands of units sold domestically and over $200 million raised on Indiegogo [5] - The product philosophy focuses on practicality and user experience, aiming to enhance travel through hands-free interaction and improved sensory perception [5]
为全球旅客描绘更智慧、更精彩的旅程 闪极科技：让人们“看见”全新风景
Shen Zhen Shang Bao·2025-07-13 00:16