Core Viewpoint - The controversy surrounding the "Pantene 3-Minute Miracle" trademark has gained significant attention on social media, with the company asserting that the name is a registered trademark and that the claim of "3-minute repair for three months of accumulated damage" is supported by third-party experimental data, although specific data has not been provided [1][2]. Group 1: Trademark and Claims - The "Pantene 3-Minute Miracle" is a registered trademark, and the claim regarding its effectiveness is based on data from third-party experiments [1][2]. - The product packaging clarifies that "Pantene 3-Minute Miracle" is a trademark and not a claim of efficacy, indicating that actual results may vary among users [2]. - The trademark was successfully registered by Procter & Gamble on March 21, 2020, while a subsequent application for "Pantene 3-Second Miracle" was rejected [3]. Group 2: Historical Context and Marketing - Pantene has used similar marketing phrases since 2015, promoting quick repair of hair damage in just three minutes [2]. - Previous promotional content included claims of significant hair repair even after extreme damage, although the detailed experimental videos referenced are no longer accessible [2]. - The company continues to use phrases like "three-minute quick repair" and "expert in repairing bleached hair damage" in its marketing [2].
客服回应“潘婷3分钟奇迹是商标”:数据来自第三方实验报告