BAIC BluePark(SH:600733) Xin Lang Cai Jing·2025-07-15 01:57Core Viewpoint - BAIC BluePark is experiencing continuous losses, with projected net losses for the first half of 2025 estimated between 2.245 billion to 2.2 billion CNY, despite significant sales growth in the electric vehicle sector [1] Financial Performance - The company expects a net profit attributable to shareholders of -2.45 billion to -2.2 billion CNY for the first half of 2025, compared to a net loss of -2.571 billion CNY in the same period of 2024 [1] - The net profit excluding non-recurring items is projected to be -2.48 billion to -2.23 billion CNY for the first half of 2025, compared to -2.582 billion CNY in 2024 [1] Sales and Market Position - In June, BAIC BluePark sold 11,991 vehicles, a year-on-year increase of 25.25%, and total sales for the first half of 2025 reached 67,152 vehicles, up 139.73% year-on-year [1] - The main brand, ARCFOX, achieved sales of 55,500 units, representing a year-on-year growth of 211.06% [1] Strategic Initiatives - The company is enhancing its product layout and increasing R&D investment to address intense competition in the electric vehicle market, which is impacting short-term performance [1] - Despite rapid sales growth and improving product profitability, the company has not yet fully realized economies of scale and remains in a loss phase [1] Brand Development - BAIC BluePark is controlled by Beijing Automotive Group and includes brands such as ARCFOX, Xiangjie, and BEIJING [2] - The ARCFOX brand is a high-end smart electric vehicle brand developed in partnership with global supplier Magna [2] - The Xiangjie brand is a collaboration with Huawei, with the launch of the "Panoramic Smart Flagship Sedan" Xiangjie S9 scheduled for August 2024 [2] Upcoming Products - Huawei's Executive Director Yu Chengdong announced the upcoming launch of the first travel vehicle under the Hongmeng Smart brand, the Xiangjie S9T, set to debut in the fall of this year [4] - BAIC BluePark plans to change its name to BAIC ARCFOX New Energy Vehicle Co., Ltd. to align with its brand strategy [4]