推进平台经济强省建设三年行动 浙江力争到2027年平台企业数量过千

Core Viewpoint - Zhejiang is advancing a three-year action plan for high-quality development of the platform economy, aiming to exceed 1,000 platform enterprises by 2027, with over 50 reaching a scale of 10 billion yuan, and total revenue of platform enterprises reaching 2.2 trillion yuan [1][2]. Group 1: Development Goals - By 2027, Zhejiang aims for over 1,000 platform enterprises and 10 million active online business entities [1]. - The total revenue of platform enterprises is targeted to reach 2.2 trillion yuan, with an annual growth rate of 5% in online retail [1][2]. Group 2: Key Initiatives - The action plan focuses on creating six new benchmarks, including technology leadership, modern industrial systems, international cooperation, consumer vitality, harmonious labor relations, and modern governance [2]. - Emphasis on transforming leading platforms into high-tech enterprises and increasing R&D investment, particularly in emerging fields like large models [2][3]. Group 3: Industry Support and Collaboration - Zhejiang is implementing a "platform + industry" dual empowerment action, with plans to create over 25 billion-level consumer goods industry clusters [3]. - Support for platform enterprises to expand internationally, including quality improvement actions and brand alliances with SMEs [3][4]. Group 4: Consumer Engagement and Satisfaction - Initiatives to enhance consumer experience include the "Zhejiang Boutique" cultivation plan and the integration of AI in consumer applications [3][4]. - A focus on creating a first-class consumption environment to promote consumer confidence in Zhejiang [3]. Group 5: Governance and Compliance - The province is advancing a modern governance approach that integrates regulation with service, enhancing credit management and compliance for platform enterprises [4][5]. - Actions to ensure fair competition and address market misconduct, such as counterfeit and fraudulent practices [4]. Group 6: Current Industry Landscape - Zhejiang currently has over 850 platform enterprises and has created more than 10 million jobs, with a robust ecosystem supporting innovation and service [6].