美芯晟：产品结构优化获市场高度认可 提升可持续发展能力

Core Viewpoint - Meixinsheng (stock code: 688458) is expected to achieve approximately 265 million in revenue for H1 2025, representing a year-on-year growth of about 37%, with net profit attributable to shareholders increasing by around 131%, indicating a significant improvement in net profit margin and a positive turnaround [1][5] Group 1: Competitive Advantage - The company has established a solid competitive barrier through differentiated technology routes, with its optical tracking sensors achieving key performance indicators that match or even surpass international competitors [2] - Breakthroughs in PD/SPAD processes, special coatings, and packaging technology have created a vertically integrated advantage across the entire industry chain [2] Group 2: Product and Profitability Enhancement - Meixinsheng has optimized its product structure by increasing the proportion of high-margin products and leveraging self-developed BCD and optical device process technologies, which has improved supply chain management, reduced costs, and increased yield, laying the foundation for sustained improvement in gross margin [3] Group 3: Strategic Growth Initiatives - The company has achieved scale delivery in the TWS earphone and smart watch markets while also validating and initiating small batch shipments in the AR/VR/MR smart wearable device sector [4] - New products like ToF laser sensors are rapidly entering the robotics field, and various optical solutions are accelerating validation and promotion across different application terminals, including smartphones [4] Group 4: Investment Confidence and Market Position - Meixinsheng has initiated its third share buyback program, with a cumulative buyback amount of approximately 42.69 million, reflecting long-term development confidence [5] - Multiple institutions have upgraded their ratings, optimistic about the company's product structure optimization and profitability enhancement, indicating a potential for Meixinsheng to occupy a more significant position in the global optical sensor market as domestic substitution deepens [5]