第六届中国漳州（龙海）食品博览会开幕

Core Insights - The 6th China Zhangzhou (Longhai) Food Expo commenced on July 16, with the theme "Delicious Zhangzhou, Fragrant Longhai," spanning 4 days and covering an exhibition area of 48,000 square meters, attracting 359 renowned brand enterprises from both domestic and international markets [1] - The expo features six major exhibition areas, with 164 special exhibition booths and 277 standard booths, covering the entire industry chain including baked goods, snacks, meat products, freeze-dried foods, beverages, fruit and vegetable products, seafood processing, health foods, canned goods, food machinery, packaging design, and raw materials [1] - Since its inception in 2018, the China Zhangzhou (Longhai) Food Expo has become a benchmark event in the industry, with local government emphasizing "technological innovation" to align with the goal of building a modern coastal city [1] Industry Development - The editor-in-chief of China Food News highlighted that the Chinese food industry is at a new historical starting point, emphasizing the importance of developing new productive forces to reshape core competitiveness [2] - Key recommendations include focusing on technological innovation and digital transformation, promoting high-quality development in nutrition, health, and environmental sustainability, and accelerating industrial transformation to create a modern food industry structure [2] - Zhangzhou, recognized as the first "China Food City" in the south, boasts significant achievements in the food processing industry, with 752 large-scale enterprises generating a total output value of 133.8 billion yuan last year and food exports totaling 29.3 billion yuan, ranking first among prefecture-level cities in China [2] Digital Transformation - The launch of the "Long Food Cloud Exhibition" platform during the expo allows 30 quality food enterprises from Longhai to showcase 80 products online, facilitating 24-hour customer acquisition [2] - The expo also introduced offline "factory selection" events, inviting over 100 distributors to select products in advance, resulting in over 1 billion yuan in intended new orders [2]