Xin Lang Ke Ji·2025-07-16 14:07Core Viewpoint - The CEO of Meituan's core local business segment, Wang Puzhong, criticized Ele.me's unsustainable promotional strategy of offering free meals, indicating that such high costs cannot be maintained in the long term [1] Group 1: Competitive Landscape - Wang Puzhong highlighted that Meituan's system capabilities surpass those of its competitors, allowing for targeted promotions and efficient user engagement [1] - He pointed out that other platforms are facing issues with "negative orders" and extremely low-income orders, which he attributes to a lack of operational precision and risk control in extreme marketing strategies [1] Group 2: Business Strategy - Meituan did not initially intend to engage in aggressive competition but felt compelled to respond to market dynamics [1] - The company claims that, with its system capabilities, it could easily increase order volumes if it chose to adopt a similar subsidy strategy as its competitors, stating it could scale from 150 million to 160 million or even 200 million orders if desired [2]