消费时评丨清除数据隐忧 护航二手电子产品交易

Core Points - The Central Cyberspace Affairs Commission has released a draft for mandatory national standards on data security for electronic product information clearance, aiming to regulate data clearing methods and promote the establishment of information security management systems in the second-hand electronic product market [1][3] - The second-hand electronic product market is rapidly growing, with China's second-hand consumer electronics transaction scale expected to reach 645.02 billion yuan in 2024, a year-on-year increase of 17.56% [1][2] - Data leakage remains a significant concern, with only 23% of old Apple phones being securely wiped, leaving the majority at risk of privacy breaches [1][2] Industry Insights - Consumers face a dilemma when selling old devices, with over 90% of surveyed individuals unwilling to sell their old phones due to privacy concerns, leading to an estimated 6 billion idle mobile phones in China during the 14th Five-Year Plan period [2] - The lack of operational technical standards in the second-hand electronic product sector has resulted in high data recovery rates, harming consumer rights and creating a vicious cycle where legitimate businesses struggle to compete against illegal vendors [2][3] - The new standards aim to enhance consumer confidence and increase the residual value of devices by ensuring compliant data clearance, potentially leading to a significant increase in consumer purchasing willingness [3] Market Potential - The global data erasure solutions market is projected to grow from $281 million in 2024 to $440 million by 2029, with a compound annual growth rate of 9.38% [3] - The implementation of these standards is expected to shift the industry towards a focus on "data clearance services," promoting quality development alongside market expansion [4]