Core Points - Shanghai has introduced the "Hu Jiu Tiao" policy to support high-quality internet content creation, attracting numerous creators and influencers [1][2] - The policy aims to provide comprehensive support for content creators, including shared facilities and resources to reduce operational costs [1][4] - The initiative has led to the establishment of content creation hubs in Yangpu and Huangpu districts, equipped with professional studios and resources for creators [4][5] Group 1: Policy Overview - "Hu Jiu Tiao" is a comprehensive policy aimed at supporting internet content creators, making Shanghai the first tier-one city to implement such measures [2][5] - The policy encourages the development of a content creation ecosystem by integrating existing industry strengths and platforms in the two districts [5][6] - Yangpu district has introduced 18 measures across six dimensions to enhance support for content creators, focusing on digital economy and innovation [5][6] Group 2: Facilities and Resources - The "V Gathering Place" in Yangpu and the FTC in Huangpu provide professional facilities such as photography studios and sound recording rooms for content creators [4][5] - These hubs aim to foster collaboration among creators and facilitate connections with businesses for promotional opportunities [4][6] - Huangpu district will also establish a service center to provide comprehensive support for market registration, tax consultation, and copyright protection [5][6] Group 3: Creator Recognition and Community - The policy addresses the social recognition of content creators, enhancing their professional identity and societal acceptance [7][8] - It aims to create a community atmosphere among creators, promoting knowledge sharing and collaboration [5][7] - The initiative includes optimizing the evaluation system for freelance creators and small enterprises, enhancing their career development opportunities [7][8] Group 4: Incentives and Attractiveness - The policy has attracted attention from overseas creators, highlighting the potential for new opportunities in Shanghai [9] - Platforms like Douyin, Bilibili, and Xiaohongshu are offering cash and traffic incentives to support content creators [9] - Awards and recognition programs are being established to enhance the visibility and credibility of creators in the industry [9]
集结大V、UP主,锚定优质内容创作:上海是懂“聚变”的
Di Yi Cai Jing·2025-07-17 13:41