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政策逐步显效 房地产进入转型发展新阶段
Zheng Quan Shi Bao·2025-07-17 19:16

Core Insights - The real estate market is showing signs of stabilization and recovery, with positive year-on-year growth in new and second-hand housing transactions, and a significant decrease in unsold housing inventory over the past four months [1][2][4] Group 1: Market Performance - In the first half of the year, the overall real estate market remained stable, with new and second-hand housing transaction volumes achieving positive year-on-year growth. Major cities like Shanghai and Shenzhen saw significant increases in transaction volumes, with Shanghai's total transaction area up 17% and Shenzhen's net signed transactions up 38.5% [2] - The proportion of second-hand housing transactions is gradually increasing, with several provinces reporting higher transaction volumes for second-hand homes compared to new homes. For instance, Shenzhen's net signed transactions grew by 36.6% and Beijing's by 18.6%, reaching a three-year high [2] Group 2: Land Market Dynamics - The recovery in the new housing market has positively impacted the land market, with core cities increasing the supply of quality land, leading to competitive bidding and high premium land sales. In the first half of the year, residential land transfer fees in first and second-tier cities increased by over 40% year-on-year, with cities like Hangzhou and Beijing seeing land transfer fees exceeding 100 billion yuan [3] Group 3: Policy Support - The sustained release of housing demand is attributed to ongoing policies from central and local governments aimed at stabilizing the real estate market. In the first half of the year, approximately 170 provinces and cities introduced over 340 policies to support the market [4] - Adjustments to housing provident fund policies have been significant, with over 150 adjustments made in the first half of the year. A reduction in the provident fund loan interest rate by 0.25 percentage points is expected to save residents over 20 billion yuan annually in interest payments, thereby supporting housing demand [4] Group 4: Industry Transformation - The real estate industry is transitioning from high-speed growth to high-quality development, focusing on project quality rather than scale expansion. The emphasis is shifting towards providing "good houses" that meet the public's demand for safety, comfort, and sustainability [6] - The central government's focus on urban renewal is seen as a critical area for future development, indicating that both new housing development and urban renewal will be essential for unlocking demand potential [6] Group 5: Future Outlook - The recent meetings by the State Council and the Ministry of Housing and Urban-Rural Development have reinforced strong signals for stabilizing the real estate market. Experts anticipate that as policies are fully implemented, a new model of real estate development that aligns with urban growth will be established, further solidifying market stability [7]