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浙商银行济南分行营业部:金融顾问防非反诈在行动 温情守护您的钱袋子
Qi Lu Wan Bao·2025-07-18 08:36

Core Viewpoint - The article highlights the proactive measures taken by Zhejiang Commercial Bank's Jinan branch to combat financial fraud and enhance public awareness of financial safety through various educational initiatives and community engagement [1][2][4][5][9]. Group 1: Fraud Prevention Initiatives - The bank's financial advisor team has conducted over ten anti-fraud activities, utilizing engaging methods to educate the public about financial services and safety [1]. - Short videos and situational dramas have been created to illustrate common scams, such as telecom fraud and investment schemes, emphasizing the importance of protecting personal information [2]. - The bank has organized special events in collaboration with local business associations to educate over 110 business owners on recognizing illegal financial activities and the new Anti-Money Laundering Law [4]. Group 2: Community Engagement and Special Services - The bank promotes emergency service mechanisms for clients with mobility issues, providing on-site services using mobile terminals, which has garnered positive feedback from customers [5]. - The bank has partnered with local organizations to conduct anti-fraud education sessions for special needs children and their educators, reinforcing the message of "finance for the people" [5][6]. Group 3: Technological Innovations - The bank is innovating service models by collaborating with educational institutions to create tailored financial service solutions, supporting the high-quality development of education [8]. - Digital technologies are being utilized to enhance customer experience, including the introduction of holographic projection technology for 24/7 financial services, allowing for interactive and immersive customer engagement [8]. Group 4: Future Outlook - The bank plans to continue its mission of "finance for good" by expanding its outreach efforts and developing a comprehensive online and offline educational system, focusing on key demographics to enhance financial literacy and safety [9].