十六块九5斤“假桃”泛滥，连平鹰嘴蜜桃上市遇假货危机

Core Viewpoint - The article highlights the crisis of counterfeit products affecting the market for Lianping Eagle Beak Peaches, which poses a significant threat to the local economy and the livelihoods of thousands of farmers [5][14][34]. Industry Overview - Lianping Eagle Beak Peach is a key local industry with an annual output value of approximately 2.1 billion yuan, covering an area of 88,000 acres [16][14]. - The main production area, Shangping Town, has 45,800 acres of peach orchards generating about 1.082 billion yuan in value, with an average annual income exceeding 100,000 yuan for 5,800 households [16][19]. Counterfeit Crisis - Farmers report an increase in counterfeit products, with some merchants from other regions mislabeling their peaches as Lianping Eagle Beak Peaches, leading to consumer confusion [5][11][20]. - The price of counterfeit peaches is significantly lower, with examples of 16.9 yuan for 5 jin (2.5 kg), compared to the legitimate market price of around 118 yuan for 10 jin (5 kg) [30][31]. Brand Protection Efforts - The Lianping County Eagle Beak Peach Industry Development Promotion Association has issued a call to action to maintain market order and protect the brand [10][62]. - Local government and industry organizations are implementing measures such as establishing intellectual property protection stations and promoting awareness of geographical indication product protection [38][51]. Future Goals - Lianping County plans to expand peach cultivation by 40,000 acres within two years, aiming for over 1 billion yuan in annual output value by 2025 [65][66]. - The success of these goals relies on a robust geographical indication protection system and effective market order maintenance [66][69].