上半年消费数据呈现四大特点

Core Insights - In the first half of 2025, consumption contributed 52% to China's economic growth, becoming the main engine driving the economy [1] - The retail sales of consumer goods reached 24.5 trillion yuan, a year-on-year increase of 5.0%, with online retail sales growing by 8.5% [1] - New consumption models and trends, such as self-care and emotional consumption, are emerging, indicating a vibrant consumption market [1][2] Expansion - The consumer market is showing robust growth, with retail sales expected to exceed 50 trillion yuan this year [1] - The sales of new energy vehicles surpassed 5 million units, marking a 33.3% year-on-year increase [1] - The retail sales of sports and entertainment goods, as well as gold and jewelry, saw double-digit growth [1] Quality Improvement - Consumer preferences have shifted from merely acquiring products to seeking quality, with a notable rise in green and smart products [1] - The "old-for-new" policy has stimulated rapid growth in energy-efficient and smart home appliances [1] Renewal - New consumption trends are flourishing, with various new models and business formats emerging, such as night economy and "IP + consumption" [1] - The popularity of collectible blind boxes, like "Labubu," has gained global traction [1] Openness - The expansion of visa-free travel has attracted more foreign tourists, with a significant increase in foreign visitors during holidays [2] - The number of foreign tourists entering China during the May Day and Dragon Boat festivals increased by 72.7% and 59.4% respectively [2] Future Strategies - To further enhance consumption's role as an economic stabilizer, increasing residents' income levels is crucial [3] - Improving the consumption environment through better market regulation and infrastructure is essential [3] - The government plans to optimize funding for the "old-for-new" policy and maintain a moderately loose monetary policy [3]