Workflow
在全国唱响“要滑雪去武汉”
Chang Jiang Ri Bao·2025-07-21 00:17

Core Viewpoint - The ice and snow economy in Wuhan is experiencing significant growth, with various stakeholders collaborating to enhance the industry and promote the city as a prime destination for winter sports [1][2][3]. Group 1: Industry Development - Wuhan has become the city with the most indoor ice and snow venues in China, featuring 13 facilities that cater to all levels of participants, from beginners to professional athletes [1]. - The Ganlu Mountain Cultural and Creative City International Ski Resort is the largest indoor ski resort in Central China, attracting nearly 450,000 visitors within its first year of operation [1]. - The establishment of the "Wuhan Ice and Snow Industry Communication Alliance" aims to collectively promote the development of the ice and snow industry in Wuhan [2]. Group 2: Market Strategies - Efforts are being made to engage more beginners in ice sports, with initiatives such as ice sports in schools to transition from tourism to active participation [2]. - Suggestions include hosting ice sports competitions to maintain ongoing interest and engagement in the ice venues [2]. - The city is leveraging its top-tier facilities to attract visitors from Central, Southern, and Eastern China, creating a seasonal identity for Wuhan's events [2]. Group 3: Collaborative Efforts - Various enterprises and local media are encouraged to work together to capitalize on opportunities in the post-Olympic era, aiming for a win-win situation in the ice and snow economy [3].