Core Points - The 2025 Xi'an Summer Shopping Season and the first International Beverage Festival have been launched with the theme "Leisure Shopping in Chang'an: Enjoy Your Summer" [1] - The event aims to stimulate summer consumption potential and promote the integration of commerce, culture, and tourism in Xi'an [1] Group 1 - The event is guided by the China General Chamber of Commerce and the Shaanxi Provincial Department of Commerce, with multiple local authorities involved in its organization [1] - Over 20 key commercial complexes and pedestrian streets in the city will participate in a series of themed promotional activities [1] - The initiative is part of a broader effort to implement central and provincial policies aimed at boosting consumption [1] Group 2 - Ten commercial representatives, including those from Four Seas Tangren Street and Wangfujing Department Store, issued a "One Cup Commitment" declaration to support new consumption models in the city [2] - The International Beverage Festival features renowned brands such as Coca-Cola, Master Kong, and Qingdao Beer, offering a unique culinary experience [2] - Interactive promotional activities like "1 Yuan to Buy Ice Peak" and "Stamp Collection for Blind Box" attracted significant participation from citizens and tourists [2]
2025西安暑期乐购季暨首届国际饮品节启动