1-6月重点监测平台数字产品、15类国补家电和数码产品消费分别增长9.9%、12.7%

Group 1 - The core viewpoint of the article highlights the growth of e-commerce in China, with a reported online retail sales increase of 8.5% in the first half of 2025 [1] - Quality goods, trade-in programs, and online service consumption are experiencing rapid growth, with monitored platforms showing increases of 9.9% for digital products, 12.7% for 15 categories of state-subsidized home appliances and digital products, and 14.6% for online service consumption [1] - Since April, sales in the foreign trade section of platforms have exceeded 3.3 billion [1] Group 2 - The application of new technologies such as artificial intelligence is accelerating, enhancing efficiency, innovating product services, and optimizing business models, thereby improving the overall intelligence level of the consumption chain [1]