岚图卢放：以正能量创造正向价值，打造央国企高端新能源第一品牌

Core Viewpoint - The CEO of Lantu Automotive emphasizes the need for the industry to focus on creating value through innovation and quality, rather than engaging in negative competition and smear campaigns against each other [1][3][6]. Group 1: Company Strategy and Innovation - Lantu Automotive aims to create positive value not only in monetary terms but also in social impact, reflecting its commitment to high-quality development [6][8]. - The company is focusing on four dimensions to drive innovation: 1. Technological innovation to meet real user needs [3]. 2. Management innovation to foster partnerships rather than a simple producer-consumer relationship [3]. 3. Brand innovation to build long-term trust rather than just one-time sales [3]. 4. Open innovation to elevate Chinese products to trusted global brands [4]. Group 2: Sales Performance and Goals - In the first half of the year, Lantu Automotive achieved sales of 56,128 units, representing an 85% year-on-year increase, and has a cumulative user base of 230,000 [6][8]. - The company is targeting annual sales of 200,000 units, which is seen as a critical milestone for sustainable growth and self-sufficiency [6][8]. - The recent launch of the Lantu FREE+ model, which involved over 500 million yuan in upgrades, is expected to contribute significantly to achieving this sales target [6][7]. Group 3: Product Development and Future Plans - Lantu plans to introduce additional models, including a new pure electric SUV by the end of August and a third competitive product by the end of the year [7]. - All models will feature advanced technology from Huawei, focusing on enhancing safety, handling, and comfort [7]. - The company has launched a service brand called "Lantu Service VOYAH SERVICE" to enhance user experience and build strong customer relationships [7][8]. Group 4: Brand Positioning and Market Vision - Lantu Automotive aspires to become the leading high-end new energy vehicle brand among state-owned enterprises, emphasizing that high-end does not equate to high prices but rather to superior brand experience and service [7][8]. - The company aims to expand its user base and enhance brand image through better products and services, ultimately fostering a high-end perception of the brand [8].