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从管控成本转向经营价值,美团企业版SIMPLE模型辅助超万家企业提升精细化消费管理能力
Cai Jing Wang·2025-07-22 04:41

Core Insights - The report indicates a fundamental shift in Chinese enterprises' consumption management from "quantity change" to "quality change," emphasizing the importance of value creation over cost control [1] - The Chinese enterprise consumption market has reached a trillion-level scale, with management efficiency being enhanced through digital tools and refined control systems [1] Group 1: Industry Trends - Corporate consumption primarily involves expenses related to business entertainment, travel, and employee benefits, which are often challenging to manage due to complex reimbursement processes and verification difficulties [2] - The report highlights that many companies restrict all types of consumption to avoid violations, which can negatively impact employee morale and long-term competitiveness [2] - The future development trend in the trillion-level corporate consumption market includes supply chain integration, scenario control, and service fulfillment [2] Group 2: Company Initiatives - Meituan Enterprise Edition has provided services to over 10,000 companies across various industries, leveraging a network of 14.5 million active local lifestyle merchants [2] - The SIMPLE model was launched to enhance the core competitiveness of the SaaS market, focusing on personalized solutions for different industries [2][5] - The company aims to build a reliable nationwide supply chain system to ensure transparency and traceability in corporate consumption management [5] Group 3: Research and Development - Meituan Enterprise Edition collaborates with research institutions to publish management models and consumption reports, aiming to guide enterprises in achieving modern and world-class standards [5] - The report emphasizes six dimensions for providing practical experience and systematic management guidance: sustainable development, integrated solutions, cost minimization, personalized customization, legal compliance, and employee and customer experience [5]