第35届香港书展吸引89万人次入场

Core Insights - The 35th Hong Kong Book Fair, along with the Sports and Leisure Expo and Snack World, attracted 890,000 visitors [1] - The event's theme was "Food Culture · Future Life," and it featured various promotions, including free entry for over 10,000 individuals born in 1990 [1] - The average spending per visitor at the book fair was HKD 918, a slight increase from the previous year, accounting for 57% of their annual expenditure on printed books [1] Group 1 - The Hong Kong Trade Development Council (HKTDC) organized the book fair, which opened on July 16 at the Hong Kong Convention and Exhibition Centre [3] - Despite the impact of Typhoon "Wipha," which caused a one-day closure on July 20, the enthusiasm of book lovers remained high, with many attending before and after the storm [1][3] - The fair included numerous lectures and interactions with well-known authors, indicating strong engagement from attendees [1] Group 2 - Over 90% of exhibitors at the three exhibitions offered electronic payment services, with 81% of visitors utilizing this payment method [2] - The primary reasons for attending the book fair included purchasing the latest books (55%) and enjoying discounts (49%), while 27% attended to experience the international book fair culture [2] - The book fair serves as a significant platform for both book enthusiasts seeking new titles and the publishing industry to showcase and promote new releases [2]