Zheng Quan Ri Bao·2025-07-22 17:06Group 1 - The home appliance market is thriving due to the dual push of continuous policy enhancement and active corporate response, with over 66 million consumers participating in the trade-in program, resulting in the purchase of over 109 million appliances [1] - The trade-in policy has expanded from 8 categories to 12, now including digital products like smartphones and tablets, with a significant increase in subsidy funding from 150 billion to 300 billion yuan for 2025 [2] - The trade-in program has generated a total sales volume of 2.9 trillion yuan, benefiting approximately 400 million consumers, demonstrating the policy's broad impact [2] Group 2 - The production side has also seen positive effects, with air conditioner production increasing by 5.5% and washing machine production by 10.3% in the first half of the year [3] - The upcoming promotional events in the second half of the year are expected to drive sales growth of 8% to 10% for major appliances, with a focus on smart home products and innovative technologies [4] - Companies are increasingly extending their supply chains in the trade-in sector, with significant growth in online and offline channels, and a notable increase in high-end appliance sales [4] Group 3 - Companies like Midea Group and Sichuan Changhong are developing closed-loop systems for recycling and resource reuse, optimizing processes to reduce costs and enhance economic benefits [5] - The industry is predicted to see a total of over 200 million units of waste home appliances recycled by 2025, indicating a growing market for technology-intensive and capital-competitive sectors [6]