Core Insights - Macau is strategically developing its "concert economy" to attract overnight visitors, who spend four times more than day-trippers, boosting overall consumption and casino revenues [1] - The new show "Macau 2049," directed by Zhang Yimou, incorporates advanced technology and showcases eight forms of intangible cultural heritage, appealing to a wide audience with ticket prices starting at 288 HKD [2] - Hong Kong can learn from Macau's flexible venue pricing and more humanized approval processes for concerts, which could help revitalize its entertainment sector [3] Industry Analysis - The concert industry in Macau has successfully attracted a younger demographic, with 60% of concert-goers aged between 15 and 34, indicating a strong market for live entertainment [3] - Hosting more concerts in Hong Kong could create numerous job opportunities across various sectors, including event planning, venue management, and transportation [4] - The opening of the Kai Tak Sports Park, capable of accommodating 50,000 spectators, presents a significant opportunity for Hong Kong to enhance its concert economy and respond to creative industry demands [4]
【城市观潮】 演唱会经济的魅力
Zheng Quan Shi Bao·2025-07-22 19:15