OpenAI或迎应用业务新掌门：前Facebook App负责人Fidji Simo加入

Core Insights - Fidji Simo, former head of core applications at Facebook and ex-CEO of Instacart, has joined OpenAI as the newly established CEO of Applications, reporting directly to Sam Altman [1][3] - Simo emphasizes that artificial intelligence is the most transformative technology of the century, capable of enhancing human quality of life and shaping the future [3] Company Background - Simo began her career at Meta (formerly Facebook) in 2011, starting from the advertising business and eventually leading the main Facebook application, overseeing a platform with over 2 billion users [3] - During her tenure at Facebook, she was instrumental in launching features like Facebook Live and Watch, generating billions in advertising revenue [3] - In 2021, Simo became the first external CEO of Instacart, transforming the company from a delivery service during the pandemic to a diversified advertising and data platform, successfully leading it to an IPO in 2023 [3] Industry Implications - Simo's extensive experience in advertising and social products at Facebook is expected to bolster OpenAI's competitive position against companies like Google and Meta in the AI application space [3] - OpenAI's recent launch of an enterprise subscription service, combined with Simo's commercial background, is likely to accelerate its penetration into high-value sectors such as finance, healthcare, and manufacturing [3]