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芬尼科技2025全球品牌升级大会暨超级星品发布会在广州举办
Xin Hua Wang·2025-07-23 05:50

Core Viewpoint - Finni Technology officially launched its new brand strategy at the Global Brand Upgrade Conference, aiming to achieve a vision of becoming a 100-year company with 10 billion in sales and expanding to 100 countries [1][2] Group 1: Brand Strategy and Vision - The new brand pyramid strategy emphasizes "achieving customer success, employee happiness, and creating a healthy living environment through technology" as its mission [1] - The company aims to establish itself as a global high-end brand, focusing on user value and advanced technology to build a new ecological market [2][3] Group 2: Product Launch and Market Positioning - The "World No. 1 Energy" product was introduced as a key tool for market competition, representing an innovation in naming and an upgrade in the air energy category [3] - The "Chairman's Room" product addresses contemporary needs for safety, comfort, intelligence, and health, positioning itself as a market disruptor [3][4] Group 3: Market Expansion and Recognition - Finni Technology received the "International Brand of Heat Pump" honor from the China Energy Conservation Association, highlighting its strong market presence [2] - The company has successfully penetrated the global high-end heat pump market, showcasing its products' strength and reputation in Europe [2]