Core Insights - The "Success Banquet" is a culinary IP rooted in the cultural heritage of Nan'an, aiming to integrate culture and tourism with innovative dining experiences [1][2][3] - The banquet creatively connects historical narratives with local cuisine, offering dishes that symbolize the spirit of national hero Zheng Chenggong [1][2] - The initiative serves as a model for the integration of food and culture, demonstrating how to revitalize traditional culture through modern consumer experiences [3] Group 1: Cultural Integration - "Success Banquet" utilizes local historical context, such as Zheng Chenggong's legacy, to enhance the dining experience with culturally significant dishes [1][2] - The restaurant environment is designed to immerse guests in the historical era, featuring thematic decor and interactive elements that educate diners about local history [2] Group 2: Innovative Experience - The banquet transcends traditional dining by creating multi-dimensional experiences, including historical storytelling and cultural activities [2] - A range of cultural products has been developed, such as tableware featuring Zheng Chenggong's poetry and traditional gift boxes, catering to modern consumer preferences [2] Group 3: Tourism and Economic Impact - The "Success Banquet" collaborates with local attractions and accommodations to offer comprehensive packages that enhance the overall tourist experience [2] - This initiative contributes to the broader goal of establishing Quanzhou as a World Food City, showcasing the potential of culinary tourism to drive economic growth [3]
世界美食之光‖文旅融合创新品牌成功宴
Zhong Guo Chan Ye Jing Ji Xin Xi Wang·2025-07-23 08:57