Prnewswireยท2025-07-23 14:00Core Insights - Alkami Technology, Inc. has announced a new integration between its Full Funnel Marketing solution and HubSpot, aimed at enhancing personalized, data-driven marketing strategies for financial institutions [1][5] - The integration allows financial institutions to automate audience list updates and execute tailored email campaigns, improving marketing efficiency and effectiveness [2][4] Group 1: Integration Benefits - The integration enables financial institutions to save time and enhance campaign outcomes by linking behavioral insights with automated outreach [1] - Financial institutions can maintain up-to-date audience lists in HubSpot with automatic daily refreshes, ensuring communications are relevant and accurate [2] - Campaigns executed through HubSpot benefit from full-cycle attribution reporting via Alkami, providing visibility into revenue impact [2] Group 2: User Experience and Satisfaction - Research indicates that 42% of digital banking users who are satisfied with how their data is used for product recommendations are more likely to remain loyal and recommend the provider [3] - The integration allows marketers to focus on high-impact engagement rather than time-consuming data management, enhancing the overall marketing strategy [4] Group 3: Company Commitment - Alkami's integration exemplifies its commitment to helping financial institutions deliver timely and relevant messages to account holders [5] - The integration is designed to facilitate agile and results-driven marketing, leveraging Alkami's Customer Insights with HubSpot's automation capabilities [5]