报告：中企数字化转型有三大变化，仅9%应用生成式AI成效显著

Core Insights - Chinese companies are maintaining high R&D investments and actively expanding into global markets despite facing performance pressures and profit contractions due to geopolitical conflicts and economic downturns [1][2] - The 2025 Digital Transformation Index report by Accenture indicates a steady increase in the digital transformation index of Chinese enterprises over three consecutive years, highlighting a critical phase in their restructuring process [1][2] Group 1: Key Changes in Digital Transformation - Chinese enterprises are committed to innovation and globalization, with a 12 percentage point increase in companies aiming to set new industry benchmarks compared to 2024 [2] - AI is transitioning from a tool to a strategic asset, with 46% of surveyed companies scaling the application of generative AI across various business processes, although only 21% can implement it rapidly and just 9% have realized significant value from it [2] - Companies are recognizing the need to upgrade operations to enhance resilience, with talent and operations identified as key dimensions affecting resilience levels [2] Group 2: Recommendations for Action - Companies should integrate AI capabilities into their business models and decision-making processes to enhance efficiency in predicting future scenarios and responding to changes [4] - Developing an AI-driven digital core can upgrade traditional IT systems to be more dynamic and intelligent, allowing for differentiated deployment of core business modules and data resources [4][5] - Modern data governance and advanced AI deployment can help set forward-looking cost and efficiency targets, improving operational responsiveness and predictive capabilities [5]