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激进营销策略奏效!T-Mobile(TMUS.US)Q2用户增长碾压预期 上调全年业绩指引
T-MobileT-Mobile(US:TMUS) 智通财经网·2025-07-24 00:18

Core Insights - T-Mobile US Inc. reported strong second-quarter results, exceeding analyst expectations for new contract subscribers and revenue growth [1][2] - The company is actively expanding its market presence through aggressive marketing strategies and new service offerings [2][3] - T-Mobile has raised its full-year performance guidance, anticipating significant user growth and improved cash flow [3] Group 1: Financial Performance - T-Mobile added 830,000 contract subscribers in the second quarter, surpassing Wall Street's expectation of 714,000 [1] - Service revenue grew by 6% year-over-year to $17.4 billion, slightly above market expectations [1] - Total revenue reached $21.13 billion, marginally exceeding analyst forecasts of $21.02 billion, with diluted earnings per share rising 14% to $2.84, outperforming the expected $2.69 [1] Group 2: Market Strategy - T-Mobile is leveraging aggressive marketing and value-added services to enhance its competitive edge in the telecom market [2] - The company launched new pricing plans and a five-year price guarantee to attract price-sensitive customers [2] - T-Mobile is expanding into the home broadband market, adding 454,000 high-speed internet users, exceeding the market expectation of 416,000 [2] Group 3: Future Outlook - T-Mobile has raised its full-year guidance, expecting to add hundreds of thousands of users and increase free cash flow and EBITDA [3] - The company plans to develop at least 100,000 users through its fiber service by the end of the year [3] - A partnership with Comcast and Charter Communications will allow T-Mobile to provide mobile services based on its network, targeting the underdeveloped small and medium-sized business market [3]