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太谷玛钢破“标”腾飞 山西精准帮扶撬动专业镇高质量发展

Core Insights - The article highlights the transformation of the Taiyuan steel industry, particularly the Tai Gu Ma Steel, through the establishment of a group standard for ductile iron pipe fittings, leading to improved product quality and increased overseas orders by 30% in 2023 [1][2]. Group 1: Industry Standards and Quality Improvement - The Tai Gu Ma Steel has achieved a product inspection pass rate of 98% due to the implementation of its own group standard, addressing the inadequacies of national standards [1][2]. - In 2023, the inspection pass rate for Ma Steel products increased by 12% year-on-year, reflecting the effectiveness of targeted regulatory measures [2]. - The newly established group standard specifies 22 key technical indicators for ductile iron materials, which has led to production line upgrades and reduced waste rates [3]. Group 2: Brand Development and Market Positioning - The Tai Gu Ma Steel holds a significant market share, accounting for two-thirds of the national market for Ma Steel fittings and four-fifths of the market for electrical fittings, yet many small enterprises rely on OEM production, limiting their brand value [1][2]. - The Tai Gu district has initiated a regional public brand "Tai Gu Casting" and is promoting the international registration of 120 trademarks to enhance brand recognition [3]. Group 3: Ecosystem and Sustainable Development - The Shanxi Provincial Market Supervision Administration has adopted a "three-chain integration" model, which includes standard chains for technical upgrades, brand chains for value addition, and ecological chains for sustainable development [4]. - The model is being replicated in other specialized towns, such as Qingxu Old Chen Vinegar and Dingxiang Flange, indicating a broader strategy for industrial upgrading in Shanxi Province [4].