做好养老金融大文章，山东省已设立养老金融特色网点、特色分支行30家

Core Insights - The People's Bank of China Shandong Branch reported that as of the end of May 2025, the loan balance for the elderly care industry in Shandong Province reached 13.94 billion yuan, with a year-on-year growth of 21.4%, significantly outpacing the overall loan growth rate by 12 percentage points [1] - The average interest rate for these loans was 3.93%, a decrease of 54 basis points year-on-year, indicating a favorable trend of increasing loan volume and decreasing costs in the elderly care sector [1] Group 1: Policy and Coordination - The central financial work conference in October 2023 elevated "elderly finance" as a key area for promoting high-quality financial development, providing effective financial support for the elderly care industry [4] - A coordination mechanism for elderly finance work was established in Shandong Province, involving 11 departments to enhance collaboration and implement policies effectively [4] - A comprehensive financial service plan for the elderly care sector was issued, encouraging cities with high elderly populations to innovate financing service models [4] Group 2: Financial Support and Innovation - A project database and credit product manual for the elderly care industry were created, facilitating better financing support through the Shandong Province enterprise matching service platform [5] - A financial support event focused on private elderly care enterprises resulted in 19 companies establishing cooperation intentions with financial institutions, amounting to 1.04 billion yuan [5] - The introduction of innovative financial products, such as the "Ludang Elderly Service Loan," has supported the elderly care sector with a total of 9.255 billion yuan in credit funding in the first half of the year [6] Group 3: Future Directions - The People's Bank of China Shandong Branch plans to enhance service consumption and expand elderly loans, leveraging the coordination mechanism to improve information sharing and efficient connections between government, finance, and enterprises [6] - A monitoring mechanism for service consumption and elderly loans will be established to evaluate the effectiveness of financial services and enrich the supply of specialized financial products [6]