自媒体赞助苏超，南京为自己打了波广告，新的城市竞跑来了！

Core Viewpoint - The sponsorship of the Suzhou Super League (苏超) by local media and small businesses, such as the self-media "财经无忌" and a street barbecue shop, highlights the growing inclusivity and innovation within the league, showcasing its appeal as a platform for diverse sponsors [3][12][13]. Group 1: Sponsorship Dynamics - "财经无忌" aims to leverage the Suzhou Super League's popularity to enhance its media presence and reach a broader audience [3][4]. - The number of sponsors for the Suzhou Super League has increased significantly, from 19 before the fourth round to 27 before the sixth round, with official sponsorship prices reaching 3 million yuan [5]. - The league's sponsorship opportunities are highly competitive, with local media reporting that demand exceeds supply, particularly in the Nanjing area [5][6]. Group 2: Innovation and Market Response - The sponsorship by a small barbecue shop and a self-media outlet reflects a shift towards greater inclusivity in the league, allowing smaller entities to participate alongside larger brands [12][13]. - The league's careful selection of sponsors, avoiding those that may not align with its family-friendly image, indicates a strategic approach to brand management [6]. - The support from local government and media for innovative sponsorships is seen as a positive reinforcement for small entrepreneurs and self-media [8][10]. Group 3: Broader Implications - The Suzhou Super League serves as a platform for showcasing the city of Nanjing, attracting international attention and investment, as evidenced by the establishment of BMW's global IT research center in the city [14]. - The league's ability to generate significant social media engagement, with over 12.1 billion views on related topics, underscores its potential as a marketing tool for local businesses and the city [14][16]. - The ongoing urban development discussions emphasize the need for cities to adapt to new economic cycles, focusing on innovation and inclusivity as key drivers of growth [11].