与光同尘首次亮相WAIC 以AIGC重塑影视行业生产效率

Core Insights - The focus of the WAIC 2025 is on the commercialization of AI, with a highlight on the debut of the AI commercial video application company, Yuguang Tongchen, showcasing its self-developed AI creation platform "Yuguang AI" and the first national style AI-generated animation series "You Shan Ling" [1][2] Company Overview - Yuguang Tongchen, established in 2015, has transitioned into the AI video generation sector in 2023 and achieved large-scale profitability in AIGC commercial video by 2024, positioning itself as a leading player in China's AI commercial video application market [1] - The CEO, Chen Faling, is a "post-95" entrepreneur with a decade of experience in the film and television industry [1] Technological Advancements - The introduction of AIGC technology has significantly reduced production time and costs: for commercial advertisements, production time decreased by 70% and costs by 80%, while animation series production costs dropped by 90% [1] - For example, the budget and timeline for an advertisement for the Asian Winter Games were reduced from 1.5 million yuan and 120 days to 300,000 yuan and 15 days, respectively [3] Unique Business Model - Yuguang Tongchen has created a "production, education, and research" integrated ecosystem, which is unique in the domestic market, aiming to expand this model internationally [2] - The company collaborates with universities to develop a curriculum that transforms practical experience from commercial projects into educational content [2] Future Outlook - Chen Faling anticipates that by 2030, AI-generated content could account for over 30% of the market, with the potential for half of all online videos to be produced by AI [3] - The company emphasizes that AI is not merely a tool but a revolutionary force reshaping the production logic of the film and television industry, aiming to enhance human creativity and explore new boundaries in content creation [3]