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报告:超九成新西兰在华企业对中国市场前景乐观,看好二三线城市新机遇
Di Yi Cai Jing·2025-07-28 06:32

Group 1 - The core viewpoint of the articles highlights the optimistic outlook of New Zealand businesses operating in China, with over 90% expressing positive sentiments about the market prospects [1][2][3] - The bilateral trade between China and New Zealand reached 143.39 billion yuan in 2024, with New Zealand exporting 88.35 billion yuan to China, marking a significant trade relationship [2][5] - New Zealand has seen a consistent increase in exports to China, with 31% of dairy products, 61% of timber, and 24% of meat being exported to China in the previous year [2][3] Group 2 - The report indicates that 51% of surveyed New Zealand companies in China expect revenue growth in 2024, with 66% anticipating continued revenue increases in 2025 [3][4] - There is a notable shift in focus towards second and third-tier cities in China, with 62% of respondents optimistic about the market potential in second-tier cities and 48% in third-tier cities [3][4] - The New Zealand businesses are increasingly adopting localization strategies, with 20% of surveyed companies choosing to produce or source products locally in China, reflecting a 13 percentage point increase from 2024 [3][4] Group 3 - The New Zealand-China Free Trade Agreement, signed in 2008, is the first comprehensive trade agreement between China and a developed country, covering various sectors including goods, services, and investment [5][6] - Recent negotiations have focused on the service trade negative list, with significant progress made in the first round of talks held in April 2024 [6][7] - The report emphasizes the importance of policy support, market potential, and business confidence as the three pillars sustaining the economic relationship between China and New Zealand [7]