农业农村部：持续推进农产品产销对接 拓宽农产品消费渠道

Core Insights - The Ministry of Agriculture and Rural Affairs is actively promoting agricultural product consumption through various initiatives aimed at enhancing production and sales connections [1][2] Group 1: Current Initiatives - The Ministry has organized over 3,000 events for the Chinese Farmers' Harvest Festival in 2024, which is expected to drive agricultural product consumption by over 30 billion yuan [1] - The Ministry is facilitating the introduction of local specialties into major urban areas, showcasing thousands of products and creating a robust buying and selling atmosphere [1] - A total of 36 major cities are participating in agricultural product promotion actions, with large e-commerce platforms setting up dedicated sections for local specialties and conducting live-streaming events to support farmers [1] Group 2: Future Plans - The Ministry plans to expand agricultural product consumption channels by leveraging holiday and agricultural festival markets, including live streaming and food tasting events to enhance consumer experience [2] - High-level exhibitions will be utilized to organize purchasing and sales activities, creating a multi-layered platform for production and sales connections [2] - Local specialties will be integrated into various events, including sports, to promote consumption and enhance local agricultural product visibility [2]