Zhong Guo Jing Ji Wang·2025-07-29 06:57Core Viewpoint - The recent changes in the user agreement and pricing strategy of NetEase's game "World Beyond" have led to significant player backlash, resulting in thousands of complaints and potential reputational damage for the company [1][2]. Group 1: Pricing Controversy - The game "World Beyond" increased its card draw price from 300 diamonds to 400 diamonds without prior notification to players, leading to complaints about potential violations of consumer rights [1][2]. - Players expressed dissatisfaction with the new pricing structure, particularly regarding the guaranteed draw mechanism that could yield lower-value cards despite higher costs [1]. Group 2: Account Deletion Policy - A controversial clause in the user agreement states that accounts will be deleted if players do not log in for over 365 days, which has sparked outrage among the gaming community [1]. - The company has not clearly defined what constitutes a "reasonable period" for players to log in before account deletion occurs [1]. Group 3: Complaint Statistics - The consumer protection platform "Xiaofei Bao" reported receiving 3,251 valid complaints regarding "World Beyond" within just two days, with total claims exceeding 5.78 million yuan [1]. - The complaints reflect a growing discontent among players, with many stating they will not spend any more money on the game [1]. Group 4: Company Response - In response to the pricing issue, the official Weibo account of "World Beyond" acknowledged the lack of timely communication regarding the price changes and offered compensation to players [2]. - As of the latest updates, NetEase has not provided further clarification on the account deletion policy despite multiple inquiries from media outlets [2].