旅居热潮升温！今年新注册民宿相关企业多分布在西南地区

Core Insights - The trend of "travel living" is gaining popularity, with individuals aged 20 to 40 making up over 60% of the market. This demographic is increasingly choosing travel living as a new way to vacation, with over 40% of bookings on the Tujia platform being for stays of 7 days or more, and average stay durations ranging from 10 to 15 days [1] Group 1: Company Data - As of late July, there are 357,100 existing companies related to homestays in China, with over 60% established in the last three years. Specifically, 39.71% of these companies were founded 1-3 years ago, and 24.05% within the last year [2] - The registration of homestay-related companies has seen rapid growth, with 91,000 new registrations in 2023, marking a year-on-year increase of 136.87%. Projections indicate 100,200 registrations for 2024, reflecting a 10.08% growth [3] Group 2: Regional Distribution - New registrations of homestay-related companies this year are predominantly in the Southwest and East China regions, accounting for 20.62% and 19.69% respectively. Other regions such as North China, South China, Central China, and Northeast China have registration shares ranging from 10% to 15% [4]