“梦西塘·船说”第二季花船巡游启航

Core Viewpoint - The "Dream Xitang: Boat Talk" second season flower boat parade has officially launched, showcasing a vibrant cultural experience in Xitang Ancient Town, marking the beginning of a new summer chapter [1]. Group 1: Cultural Experience - The flower boat parade is a creative night tour feast for visitors, featuring six themed flower boats that serve as mobile cultural IP theaters, performing traditional operas and stories [3][5]. - Each boat represents a unique narrative, such as "Han Yun Ya Yue" and "Bai Hua Xi Meng," bringing to life romantic tales and cultural heritage [3][4]. Group 2: Cultural Revival - The event is not just a visual spectacle but a deep cultural awakening, connecting visitors with the rich theatrical DNA and folk memories of Xitang, transforming them into tangible emotional symbols [5]. - Interactive experiences like daytime boat visits and themed NPC flash mobs enhance cultural engagement, allowing visitors to find personal connections to the shared cultural memory [5]. Group 3: Innovative Tourism Model - The second season employs an innovative model combining "opera + scene + IP," creating a full-day cultural consumption ecosystem through daytime activities and nighttime parades [7]. - This model integrates various sectors such as dining, accommodation, and cultural creativity, forming a closed loop of "cultural experience - consumption conversion" [7][8]. Group 4: Ongoing Cultural Events - The flower boat parade will continue until September 7, with performances every Friday, Saturday, and Sunday, offering visitors a continuous cultural journey [9]. - Daytime activities include flash points like "Fangshan Tea" and "Rice Station," along with traditional market experiences, enriching the overall visitor experience [9].