这些企业（主体）拟授予“齐鲁建造”品牌，首批遴选结果正公示

Core Viewpoint - The Shandong Provincial Department of Housing and Urban-Rural Development has announced the first batch of "Qilu Construction" brand selection results for 2025, with a total of 177 enterprise brands, 47 service brands, 37 component material brands, and 7 regional brands proposed for public announcement [1][4]. Group 1: Brand Selection Overview - The "Qilu Construction" brand integrates Qilu culture, Luban culture, and Mount Tai culture, aligning with the characteristics of the construction industry [4]. - The selection process involved a comprehensive evaluation across the entire construction industry chain in Shandong Province, covering various categories including enterprises, services, component materials, and regional brands [4][25]. - The public announcement period for the selected brands is from July 29, 2025, to August 4, 2025 [1]. Group 2: Breakdown of Selected Brands - Among the 177 enterprise brands, the distribution includes 41 from Jinan, 35 from Qingdao, 12 from Zibo, and others from various cities [4]. - The service brands consist of 47 entities, with notable contributions from cities like Jinan and Qingdao [17]. - The component material brands include 37 companies, with a significant presence from cities such as Jinan and Qingdao [20]. Group 3: Importance of Brand Development - The "Qilu Construction" brand is seen as crucial for empowering industry transformation, enhancing competitive strength, and expanding external markets [25]. - The Shandong Provincial Department emphasizes the importance of brand construction for the high-quality development of the construction industry, aiming to combine regulatory responsibilities with brand leadership [25]. - Future plans include optimizing the brand selection mechanism and promoting the "Qilu Construction" brand through various marketing activities, both domestically and internationally [25].